Tallinn-based
Pickmybrain, a startup developing AI-powered “Digital Brains” for professionals
and public figures, has raised $2.1 million in a pre-seed funding round backed
by business angels, Raison.app, and other investors.
The
company is building a platform that enables experts to transform their
knowledge into AI-driven digital counterparts, allowing users to access
personalised, domain-specific insights at scale. The approach addresses a
common challenge faced by professionals and public figures, sharing expertise
without the need for continuous content creation or repetitive engagement.
Pickmybrain
trains AI models on structured, expert-provided content, including interviews,
articles, books, and recorded responses. This ensures that each Digital Brain
reflects individual perspectives rather than generic data. Experts retain
control over the materials used, while the platform also provides tools for
those with limited existing content to generate training inputs.
The
platform combines AI-driven responses with human interaction, handling routine
queries automatically while directing more complex or high-value questions to
experts through asynchronous one-to-one video. This hybrid model is designed to
scale knowledge access while maintaining a level of personal engagement.
According
to founder Sergei Verbitski, the platform reflects a broader shift toward more
personalised AI applications, where models are built around individual
expertise rather than general internet data, enabling professionals to scale
and monetise their knowledge in new ways.
The
company positions its approach as part of a broader transition from
attention-based, advertising-driven models toward more utility-focused
platforms that enable direct value exchange around expertise.
The
funding will be used to expand the team, enhance the product, and support
international growth.