Polish
startup Zynt, which develops a signal intelligence platform for B2B sales, has
closed a $500,000 pre-seed funding round. The company was founded by Cezary
Raszel and Wojciech Ozimek and backed by Poland-based fund 24Ventures alongside
a group of angel investors.
Zynt’s
platform is designed to address a shift in B2B sales dynamics. While modern
sales tools have made it easier to reach large numbers of potential customers,
the increasing use of automated and AI-generated communication has contributed
to higher inbox volumes and reduced effectiveness of outbound efforts.
Zynt
focuses on identifying the timing and context behind purchasing decisions
rather than simply expanding contact lists.
Our
platform rethinks how sales teams approach outreach. Instead of asking only
‘who to contact,’ we focus on ‘when and why now.’ This lets companies move away
from random, high-volume blasting and concentrate on leads that are genuinely
close to a buying decision,
said Cezary Raszel, CEO of Zynt.
The platform
aggregates and analyses data from sources including news, social media, job
postings, press releases, and product launches. This data is processed through
a multi-stage ELT pipeline using machine learning and natural language
processing to identify relevant buying signals. It provides users with
contextual insights into prospects, including an assessment of whether the
timing for engagement is appropriate.
Zynt
operates in a growing market for sales automation and intelligence tools, where
increasing pressure on sales teams is driving demand for more effective,
data-driven approaches. While many solutions continue to prioritise scale, Zynt
focuses on the gap in understanding timing and intent.
The funding
will be used to advance the platform, including enterprise readiness, deeper
CRM integration, and enhanced signal detection capabilities. The company is
also developing an event intelligence feature to help customers track industry
events and identify potential engagement opportunities.