Hybrid-casual puzzle game Pixel Flow has
closed a seed round with participation from Akın Babayiğit and e2vc. The amount
of the investment was not disclosed.
Three months after launch, the game has
reached seven-figure daily revenue and entered the Top 25 of the US App Store
Top Grossing chart, reflecting the team’s accelerated scaling efforts and the
commercial potential of the hybrid-casual category.
Pixel Flow was developed by Kübra Gundogan and Emre Çelik, an Istanbul-based team previously involved in the game
Twisted Tangle. Drawing on their experience in product development,
go-to-market execution, and scaling within the hybrid-casual category, the team
has supported the game’s early adoption and growth.
Co-founder and CEO Kübra Gundogan said
the project emerged from the team’s long-term focus on creating original game
mechanics. She noted that the game’s reception reflects their analysis ofplayer behaviour and the insights derived from that work, and that Pixel Flow
represents a new core mechanic and design direction for the team.
Commenting on the investment, Akın
Babayiğit said that Pixel Flow has attracted strong attention across the
industry, describing it as a notable recent success from the region and
pointing to both its performance metrics and the originality of its core mechanic.
Following the investment, the team
expanded its scaling efforts, indicating that hybrid-casual games can reach
wide audiences while generating sustainable revenue.