Stockholm-based Noru, a startup building an AI-native
platform for regulatory compliance, has raised €560,000 (SEK6 million) in a
pre-seed round led by Ampli Ventures. The round also included participation
from Andreessen Horowitz Scout Fund, SSE Business Lab, the angel network DHS,
and several Nordic entrepreneurs and investors, as well as Mark Strande, CISO
at Miro, who joins as an angel investor and advisor.
Founded six months ago by Bip Thelin (previously
co-founder of Kivra) and Therese Ruth (founder of Hemma), Noru is developing
what it describes as an “agentic compliance” approach to managing regulatory
requirements. The platform connects directly to company systems and embeds
compliance into workflows through APIs, replacing manual processes with
automated, continuous monitoring.
As regulatory requirements such as ISO certifications,
SOC standards, and emerging frameworks like the EU AI Act become increasingly
necessary for enterprise sales, Noru aims to integrate compliance directly into
development and operational processes.
Compliance should be an enabler, not a barrier. With
Noru, companies can integrate regulatory compliance directly into their
development workflows and operational processes with the support of AI.
said Bip Thelin, co-founder and CEO of Noru.
The company has already onboarded around twenty paying
customers during its pilot phase and supported them in achieving multiple
security certifications.Noru plans to use the funding to expand its customer
base and hire across engineering and marketing.

