Category: tech
Technology news, AI, gadgets, apps
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Apple Adds Three Executives to Leadership Page
Apple on Friday added three new executive profiles to its leadership page for Jennifer Newstead, Molly Anderson, and Steve Lemay. Jennifer Newstead, Senior Vice President and General Counsel: Newstead is Apple’s top lawyer, overseeing all legal matters. She assumed the position on March 1, succeeding Katherine Adams, who had held the position since 2017. Prior read more
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Apple's Strange TikTok Videos Capturing Gen Z's Attention
Apple is promoting the MacBook Neo with a series of intentionally strange TikTok videos that are successfully capturing Gen Z’s attention. Since Thursday, Apple has been posting the videos in sets of three, with each video corresponding to one of the MacBook Neo’s Blush, Citrus, and Indigo color options. The laptop also comes in Silver, read more
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Apple Planning 'MacBook Ultra' With Touchscreen and Higher Price
Apple is planning to launch an all-new “MacBook Ultra” model this year, featuring an OLED display, touchscreen, and a higher price point, Bloomberg‘s Mark Gurman reports. Gurman revealed the information in his latest “Power On” newsletter. While Apple has been widely expected to launch new M6-series MacBook Pro models with OLED displays, touchscreen functionality, and read more
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Apple Hoping to 3D-Print More Products
Apple is hoping to 3D-print aluminum device enclosures in the future, according to Bloomberg‘s Mark Gurman. In today’s “Power On” newsletter, Gurman revealed that Apple is pushing to move to 3D-printed aluminum enclosures for for future devices. The MacBook Neo relies on a new aluminum manufacturing process that saves as much metal as possible to read more
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MacBook Neo 2 Could Feature Touchscreen
Apple’s second-generation MacBook Neo will launch in 2027 and could feature a touchscreen, according to analyst Ming-Chi Kuo. Apple this week announced the MacBook Neo, an all-new entry-level Apple laptop that starts at $599, with education pricing at $499. The MacBook Neo is designed to compete with lower-cost Windows laptops and Chromebooks, while expanding the read more
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Apple 'HomePad' to Offer Magnetic Snap-to-Wall Feature and More
Apple’s upcoming “HomePad” will offer a magnetic snap-to-wall feature and more, according to the leaker and prototype collector known as “Kosutami.” In a new post on X, Kosutami said that one of the HomePad prototypes features a MagSafe-like snap-to-wall capability, along with doorbell integration. It is said to be heavily reliant on Apple Intelligence. They read more
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Apple Still Has More New Macs Planned for 2026
Apple is planning more Mac refreshes for the rest of the year, Bloomberg‘s Mark Gurman writes. In the latest edition of his “Power On” newsletter, Gurman said that, following the introduction of the M5 MacBook Air, M5 Pro and M5 Max MacBook Pro, and MacBook Pro, Apple is preparing for further Mac refreshes to complete read more
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Apple Could Launch Three New 'Ultra' Devices This Year
Apple is planning to launch at least three new “Ultra”-class devices this year, according to Bloomberg‘s Mark Gurman. Writing in this weekend’s “Power On” newsletter, Gurman explained that while the low-end of Apple’s product lineups are now well-served by the Apple Watch SE, iPad 11, and MacBook Neo, there is “a more significant shift underway” read more
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2026 iMac Rumored to Come in New Colors
Apple’s upcoming 2026 iMac will be available in a refreshed selection of colors, Bloomberg‘s Mark Gurman reports. In today’s “Power On” newsletter, Gurman said that the next iMac will feature a new selection of colors. This could be the first true refresh of the device’s color options in five years. The iMac redesign introduced in read more
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Tim Cook Says Two Things Matter Most at Apple Ahead of Company's 50th Anniversary
CBS Sunday Morning correspondent David Pogue interviewed Apple’s CEO Tim Cook ahead of the company’s 50th anniversary on April 1, 2026. In the interview, Cook revealed the two things that are “essential” to Apple: people and culture. “Yes, we have a lot of intellectual property and so forth, and that is important, but it’s people read more
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Everything New in iOS 26.4 Beta 4
Apple is continuing to test the iOS 26.4 beta, and the latest update is now available for developers and public beta testers. As testing goes on, there are fewer new features in each beta, but today’s release adds new emoji characters and a few other changes. New Emoji Apple added new emoji characters, including trombone, read more
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Apple's Shazam Music Recognition Now Available in ChatGPT
ChatGPT is now able to identify songs that are playing using Apple-owned music service Shazam. With a new Shazam integration, ChatGPT users can type in a question like “Shazam, what is this song?” to bring up a “Tap to Shazam” interface to get the title of a song. Shazam’s full music recognition technology is available read more
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MacBook Neo Availability Continues to Tighten Ahead of Launch
If you want a MacBook Neo from Apple for Wednesday, March 11 delivery, but have yet to place an order, you might be out of luck. MacBook Neo pre-orders began March 4, and the initial delivery date was March 11. But now, Apple’s online store in the U.S. shows that MacBook Neo orders placed today read more
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'Apple: The First 50 Years' Book Available Tomorrow
Tech columnist David Pogue’s new book Apple: The First 50 Years will be available in hardcover and digital formats starting this Tuesday, March 10. In time for Apple’s 50th anniversary on April 1, the 608-page book explores the first five decades of the company’s history. Pogue interviewed 150 key people who shaped Apple into what read more
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New Apple TV 4K and HomePod Likely Won't Launch Until New Siri is Ready
Apple has a new version of the HomePod and a new Apple TV 4K ready to go, but the devices may be tied to the Siri update that’s been continually postponed, according to Bloomberg’s Mark Gurman. In a report on a planned September launch for new Siri capabilities and the home hub that’s reliant on read more
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Apple's Smart Home Hub Won't Launch Until September as Siri Remains Unfinished
Apple is postponing the launch of its planned smart home hub until September 2026, reports Bloomberg. Apple has pushed back the debut of the home hub multiple times due to ongoing issues with the revamped version of Siri. The hub has a heavy AI focus and it is tied to the more intelligent Siri that read more
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MacBook Neo Wallpapers Now Available for All Macs in macOS Tahoe 26.4 Beta
The colorful new wallpapers that Apple introduced with the MacBook Neo are available for all Macs in the fourth beta of macOS Tahoe 26.4 that came out for developers today. Featuring bubble-style lines with colorful gradients, the wallpapers come in Mac Purple, Mac Blue, Mac Pink, and Mac Yellow. The design and the colors spell read more
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Apple Releases Fourth watchOS 26.4, tvOS 26.4 and visionOS 26.4 Betas
Apple today provided developers with the fourth betas of upcoming watchOS 26.4 and visionOS 26.4 betas for testing purposes. The software comes a week after Apple released the third betas. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. watchOS read more
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Studio Display XDR White Paper Reveals New Color System and Future Calibration Feature
Apple’s newly published Studio Display XDR Technology Overview white paper reveals two notable display technologies: a forthcoming Full Calibration feature and a new color measurement model called Apple CMF 2026. According to the document, a future macOS update will introduce Full Calibration, a feature that allows users to recalibrate key display characteristics using professional measurement read more
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12 New Apple Products Still Expected This Year
Apple may have updated several iPads and Macs late last year and just last week, but there are still a number of new devices expected to arrive later in 2026. Most of Apple’s remaining launches for the year are likely to follow the company’s typical fall schedule in September and October, but we could always read more
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