Tag: programmatic

  • Onetag acquires Aryel to build a new programmatic ad exchange

      Onetag, a global programmatic ad exchange and smart curation platform, announced the acquisition of Aryel, an Italian adtech company focused on immersive and interactive advertising experiences. As advertisers place greater scrutiny on the ROI of their ad spend while seeking simpler workflows and clearer performance signals, the limitations of fragmented buying models and undifferentiated read more

    Onetag acquires Aryel to build a new programmatic ad exchange