Norwegian imaging technology
company Muybridge has closed an oversubscribed $16 million Series A funding
round led by Investinor, Fairpoint, Idekapital and RunwayFBU, with
participation from several Nordic technology founders and operators.
The company develops a
software-defined imaging platform designed to replace traditional broadcast
camera infrastructure with compact arrays of 4K sensors and GPU-powered
systems. Rather than relying on physical cameras, cabling and large production
setups, Muybridge creates virtual camera perspectives digitally, enabling
broadcasters to capture and generate new viewing angles in real time.
The platform is designed to
reduce the operational complexity and physical limitations associated with
conventional broadcast production while allowing deployment in environments
where traditional camera systems are difficult to install.
During the past year, the
company completed deployments across a range of global sports properties,including European football leagues, the US Open and ATP Tour tennis, the NBA,
NHL, PGA Tour golf, rugby and Premier Padel.
Beyond sports broadcasting,
Muybridge sees potential applications across areas including live
entertainment, security infrastructure, physical AI and autonomous systems,
where real-time spatial sensing and flexible imaging capabilities are becoming
increasingly important.
The company’s commercial
strategy is focused on partnerships with technology providers, managed service
providers and system integrators.
The new funding will be used
to support international expansion across Europe and the United States, scale
the company’s commercial organisation and further develop its imaging
technology platform.

