Outcraft AI raises €2M to support autonomous sales and revenue agents

Outcraft AI raises €2M to support autonomous sales and revenue agents


Outcraft AI, an agentic AI platform
focused on autonomous revenue execution, has raised €2 million in pre-seed
funding from Practica Capital. The company also received early backing from
venture builder Lost Astronaut.

Businesses frequently miss revenue
opportunities due to delayed or inconsistent customer engagement. Leads may go
cold, free users fail to convert, declined payments remain unresolved, and
early signs of churn are often overlooked. Rising customer acquisition costs
and expectations for immediate, personalised responses further intensify
pressure on sales and lifecycle teams.

Outcraft AI introduces a new category
of system – autonomous AI agents for sales and revenue execution. These agents
engage customers in real time across voice, SMS, email, and WhatsApp,
determining the optimal next action when triggers such as inbound leads,
abandoned checkouts, or failed payments occur. Continuous, context-aware
interactions ensure seamless follow-up and minimise lost opportunities.

The platform integrates with widely
used business systems, allowing it to respond immediately to real-time customer
behaviour. By focusing on execution across the full customer lifecycle,
Outcraft AI enables organisations to achieve measurable outcomes while reducing
reliance on manual processes.

Will Nauseda, CEO and co-founder of
Outcraft AI, commented:

We’re not building another sales tool
or engagement platform. We’re developing autonomous AI agents that execute
customer engagement end to end, enabling companies to respond instantly across
multiple channels and drive measurable revenue outcomes.

Outcraft AI is emerging at a time when
technological advancements in real-time voice and decision-making capabilities
are converging with market pressures to operate more efficiently. Together,
these factors are enabling a transition from tools that support sales teams to
systems that can independently perform key revenue-generating activities.

Looking ahead, the company aims to
enable fully autonomous revenue execution, where AI agents manage the entire
customer lifecycle, from lead capture and qualification to engagement,
retention, and revenue recovery.

The newly secured funding
will be used to further enhance the platform’s capabilities and support its
expansion into additional markets.

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